


ATARA ESTES, ICHW-C
✨ Welcome to the Empowered World of Atara Estes™
Global Vision. Local Healing. Unashamed Transformation.
You’ve entered a space where trauma meets truth, faith fuels freedom, and survivors rise into leadership. I’m Atara Estes, your Empowerment Coach, Global CHW Leader & Speaker, Faith-Based Visionary, and Creative Storyteller—committed to helping people heal unapologetically, thrive purposefully, and lead authentically.
As the founder of TATU: Thriving After Trauma Unashamed™ and Atara Global Innovation™, my mission is clear: to cultivate holistic healing experiences, build empowered communities, and train the next generation of leaders—from survivors to frontline advocates, from faith warriors to CHWs making a difference.
🌍 My Platforms of Purpose
🎙 Keynote Speaker & Empowerment Advocate
Speak from personal and professional power across:
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Faith-Based Recovery & Resilience
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Trauma Recovery & Lived Experience Advocacy
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Community Health Workers (CHWs) Leadership & Mentorship
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Women’s Empowerment & Self-Worth
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Public Health Equity & Justice
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Re-entry Support & Restorative Healing
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Financial Literacy & Economic Empowerment
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Visual Healing Arts & Therapeutic Photography
🎬 Creative Healing through Art & Storytelling
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Atara Healing Visual Art & Photography™
– Empowerment boudoir, trauma transformation portraits, legacy & photovoice projects -
Indie Short Film Projects (Coming Soon)
– Visual healing stories, survivor-led productions, faith-centered films -
Aerial Photography & Videography (Coming Soon)
– Empowerment shoots, event documentation, drone storytelling
🌿 TATU’s Holistic Healing Ecosystem
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TATU Empowerment Coaching & Healing Circles
– Faith + Trauma + Coaching for women, leaders, and survivors -
CHW Peer Mentoring & Supervisor Leadership Program
– Workforce resilience, retention, and community-first recovery (Phase 3 model) -
Ruth’s Healing Harvest Farmacy™ (Coming Soon)
– Herbal wellness, seasonal produce, holistic self-care bundles
💸 Economic Empowerment & Self-Worth Tools
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Financial Literacy Workshops (Coming Soon)
– Budgeting, credit rebuilding, financial restoration for survivors & leaders -
Self-Love Tools & Resources
– Books, workbooks, digital journals, affirmation decks, healing kits
🛍 Shop (Coming Soon) on Etsy →
💜 “From broken pieces to bold purpose—I’m not just telling stories, I’m helping others live in their testimony.” — Atara Estes
📌 Let’s Partner
✔ Book me to speak
✔ Bring empowerment coaching to your organization
✔ Collaborate on your next community or creative project
🖥️ Ready to Rise? Start Here → www.ataraestes.com
✍️ Sign the Petition for TATU's Law
Help us protect survivors and create systemic change around domestic and dating violence.

A BIT ABOUT ATARA ESTES
The Full Story
🌍 Meet Atara Estes
Global Leader | Empowerment Strategist | Faith-Based & Transformational Speaker | CHW Advocate | Creative Healer
Atara Estes is a mother, trauma survivor, Evangelist in training, and a visionary leader who has transformed her pain into purpose. With a heart rooted in service and a faith-forward mission, Atara is a trailblazer in community health, holistic wellness, and social justice. Her legacy is driven by a commitment to advocate for, equip, and elevate survivors, Community Health Workers (CHWs), and everyday people navigating their healing journey.
She currently serves as Senior CHW Strategist at St. Louis Integrated Health Network (IHN) and also represents nationally as the inaugural Past President of the Community Health Workers Association of Missouri (CHWAM), now serving as an Advisor advocating for systemic change that protects, funds, and elevates CHWs. Founder and past Board of Leaders of the STL CHW Coalition. Her national reach extends to the Board of Directors of the National Association of Community Health Workers (NACHW) where she serves as:
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Co-Chair of the Development Committee
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Executive Committee Member
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Finance Committee Member
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Policy Workgroup Contributor
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Missouri’s National CHW Representative
💜 Her Movement: Thriving After Trauma Unashamed™
As the founder of TATU Brands, LLC, Atara leads a Phase 3 trauma recovery movement through TATU: Thriving After Trauma Unashamed™—a holistic wellness ecosystem designed to support people in shifting from surviving to thriving with tools rooted in faith, self-love, and community empowerment.
🔥 Programs & Experiences
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Empowerment Coaching (Group & 1-on-1) using the A.T.A.R.A. Empowerment Model™ | Use holistic frameworks like G.R.O.W., G.R.A.C.E., and S.A.F.E. to regain control over life.
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TATU Academy – Online self-paced trauma recovery & personal development courses (Coming soon)
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Journaling for Healing™ Workshops
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TATU Vision Board Workshops™
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Healing Circles & Empowerment Experiences
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Self-Love Tools, Digital Journals & Devotionals
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Financial Literacy Workshops & Tools (Launching Soon)
🎨 Creative Advocacy Through Art & Storytelling
Atara’s creativity and advocacy converge through Atara Healing Visual Art & Photography Studio™, a trauma-informed, faith-rooted space offering:
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📸 Empowerment Portrait Sessions
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👑 Legacy Tributes & Custom Keepsakes
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✨ Visual Art for Healing Expression
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🎞 Indie Film Projects & Survivor Storytelling (Coming Soon)
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🚁 Aerial Photography & Videography Services (Coming Soon)
This creative branch of her brand provides survivors and changemakers with tangible tools to tell their stories, reclaim their narratives, and celebrate milestones through empowering visuals.
🌿 Holistic Wellness: Ruth’s Healing Harvest Farmacy™ (Coming Soon)
Atara’s wellness ministry continues with the upcoming Ruth’s Healing Harvest Farmacy™, a faith-rooted herbal and produce market. It will feature medicinal herbs, healing teas, fruits, vegetables, and seasonal self-care kits, supporting total mind-body-spirit restoration.
📖 Author & Faith-Based Thought Leader
Atara is the author of the powerful memoir Damaged Goods: My Journey, and the creator of healing resources, including:
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30 Days to Greater Self-Love Workbook (On Amazon)
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30 Days to Self-Love Journal
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The A.T.A.R.A. Experience™ Podcast (September)
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Self-Love Affirmation Decks (Coming Soon)
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Devotional Guides & Journaling Series (Coming soon)
Her work centers on healing through biblical truths, mindset renewal, and community transformation.
🗣 Speaker | Educator | Global Advocate for CHWs
Atara is a sought-after global speaker across various platforms where her voice brings healing, transformation, and action. She speaks from personal and professional experience on topics such as:
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CHW Workforce Leadership, Policy, and Equity
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Trauma Recovery & Self-Healing (Phase 3 Model)
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Faith Over Fear: Spiritual Empowerment for Survivors
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Black Women in Leadership & Community Health
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Emotional Intelligence & Resilience
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Empowerment through Visual Storytelling
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Financial Literacy & Breaking Generational Cycles
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Domestic/Dating Violence & Survivor Advocacy
📅 CHW Awareness Week 2025: Take Action with Us
This summer, Atara joins National Community Health Worker (CHW) Awareness Week to spotlight the role and resilience of CHWs across the U.S. — a movement created and led by NACHW since 2023.
On July 23, 2025, Congressman Raul Ruiz and Senator Ron Wyden introduced a Congressional Resolution formally recognizing August 25–29, 2025, as CHW Awareness Week. This resolution celebrates the essential role CHWs play in advancing public health and health equity.
Organizations across the nation will host events, workshops, and awareness campaigns. Use and share the official Social Toolkit to raise awareness and honor this diverse, life-saving workforce.
For media inquiries or CHW campaign info, contact:
📧 Rebecca Gifford — rgifford@pih.org | Communications Director
💼 Support the Movement (Not a Charity—A Mission)
TATU Brands™ is a social impact business, not a nonprofit. While some healing tools are offered for free, our services and digital products are designed to empower you to do the work. You can shop, gift, or share to help expand healing access to those who currently can’t afford it—especially survivors rebuilding after trauma.
✨ Shop Self-Love Tools on Etsy (Coming soon)
🛍 Book Empowerment Sessions or Studio Services
📘 Purchase Healing Workbooks & Journals
📣 Sponsor Community Sessions or CHW Workshops
Every purchase, share, and testimonial fuels the movement. You’re not giving charity—you’re helping fund forward the future of healing and wholeness.
⚠️ Disclaimer
TATU Brands™ and Atara Estes offer nonclinical, trauma-informed, faith-rooted resources and services. This platform is not a substitute for clinical or mental health treatment. While our tools support holistic recovery, please seek licensed professional help as needed.
"This is not just about healing—it's about legacy, leadership, and being unashamed of the journey that shaped us."
– Atara Estes
Our
Projects
WELCOME TATU Tribe!!
In the shadow of a true crime and survival story, 23 years ago, one soul faced the unimaginable – blindfolded, shot in the back, thrown in the trunk, and left for dead due to the horrors of domestic violence. Yet, against all odds, this survivor emerged from the depths of despair to reclaim their life, and now, they invite you to join them on a transformative journey towards happiness and health.
The key to this incredible journey? Holistic Wellness Coaching/Mentoring and Healing Art for Trauma Survivors, led by CHWs – a sanctuary for trauma survivors seeking solace, understanding, and a path to holistic recovery. Our program is a testament to the strength within, forged through resilience and a commitment to a brighter future.
Surviving trauma is a lifelong process, and our CHW-led group coaching, coupled with the transformative power of healing art, serves as a lifeline for those navigating the aftermath. Our authentic approach is built on creating genuine connections, recognizing that healing is a collaborative effort that requires support, understanding, and community.
Join us as we guide you through the winding paths of recovery with lightheartedness, casual camaraderie, and a friendly atmosphere. We believe that, through this unique blend of support and creative expression, you will not only survive but thrive.
Our CHWs are not just mentors; they are compassionate partners on your ongoing journey. Together, we address the physical, emotional, and mental dimensions of trauma, empowering you to rebuild and redefine your life.
Step into our TATU Your Wellbeing Holistic Wellness Virtual Coaching and Healing Art for Trauma Survivors, led by the CHWs community, where resilience is celebrated, wounds are transformed into wisdom, and survivors become thrivers. We are confident that, with our unwavering support, you'll find the strength to confront any challenges that lie ahead.
Take the next step toward a happier, healthier you – one that thrives beyond survival. Your story is one of triumph, and with CHW-Led Holistic Wellness, the next chapter is filled with hope, healing, and endless possibilities.
Become a member and join the community on this holistic healing journey.
Journaling for Healing
This workshop provides guided writing prompts and reflective exercises to help participants process their emotions, uncover personal insights, and track progress in their healing journey. Journaling fosters self-awareness, emotional clarity, and personal growth.

Visual Healing Art
Participants engage in expressive painting and drawing exercises to transform pain into beauty. This workshop allows for non-verbal emotional expression and serves as a therapeutic outlet to release trauma and embrace self-love.
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Photography for Self-Discovery
Through photovoice techniques, participants use photography to capture and narrate their healing journey. This workshop helps individuals document their progress, reshape their narratives, and gain deeper perspectives on their emotions and experiences.

Vision Board Creation (Online & In-person)
This digital workshop guides participants in crafting vision boards that reflect their healing aspirations and future goals. By visually mapping out their path to wellness, individuals gain clarity, motivation, and a renewed sense of purpose.

Diamond Art Painting for Mindfulness
This intricate, meditative art form enhances focus, patience, and relaxation. Participants use small resin diamonds to create stunning artwork, fostering mindfulness, stress reduction, and emotional stability in their healing journey.

TATU: Thriving After Trauma Unashamed Healing Circles (Online & In-person)
Healing Circles (Online & In-Person) – A safe, supportive space for individuals to share their experiences, receive encouragement, and build a healing community. These guided circles focus on emotional healing, faith-based reflection, and holistic wellness practices.
